Reimagining Schools · AI · Human Potential

Where schools
meet the age of
intelligence.

EdSTUDIOS is a studio for educational transformation — bringing together strategy, technology, and learning design to help institutions lead, not follow.

Discover our approach
Ed
Reimagining Schools Artificial Intelligence Human Potential
10K+
Educators trained
15+
Countries reached
30+
Institutions partnered
3
Disciplines. One philosophy.

Our Approach

From
tools
to thinking.

Most schools adopt AI as an efficiency upgrade.
We help schools become something different
institutions that shape how the next generation
understands, creates, and directs intelligence.

01
AI as a Tool
Lesson planning · Grading · Efficiency
Improves the current system
02
AI as a Way of Thinking
Systems · Logic · Models · Better questions
Transforms how students learn
03
Students as Designers of Intelligence
Prompting · Co-creation · Ethics · Authorship
Redefines the purpose of education

Who We Are

Three disciplines.
One philosophy.

We don't send reports. We sit alongside your team and build with you.

Education Strategist · Institutional Architect
Juan
Mora y Araujo

Three decades at the intersection of education policy, philosophy, and institutional design. He has trained over 10,000 educators across North and South America, Europe, and India. Executive Director of the Center for Artistry and Scholarship and co-founder of Beta-Hub. His work focuses on the deep architecture of learning: how schools think, not just what they teach.

J
Educator · Technology Strategist · AI Cultural Change
Paula
Barberis

One of the few people in Latin America who has built AI and technology cultural change from inside a major institution. Former Director of Beta-Hub and Director of Learning at Egg. Currently Manager of AI Transformation and Productivity at Mercado Libre. Her lens is not about tools — it's about what happens to people and culture when AI enters the room.

P
Educator · Entrepreneur · Learning Experience Designer
Manuel
Barberis

Founder of Pegasus Content (Roku, Tastemade) and Director of the Education Lab at Happy Together Studio, where he led the team behind The Achievery — a multi-million dollar learning platform for AT&T. He brings artistic sensibility, entrepreneurial drive, and a deep understanding of how people learn through story, challenge, and experience.

M

Selected Work

We don't consult.
We build.

AT&T
The Achievery

A multi-million dollar annual learning platform reaching tens of thousands of students. Proof that great pedagogy can operate at corporate scale.

Co-Founded
Festival Recreo

An education festival connecting over 4,000 students across 15 countries in Latin America, brought together by 30+ organizations.

MercadoLibre
Beta-Hub

A free technology and entrepreneurship education hub for youth (16+) across 20 countries, with 30+ institutional partnerships.

Roku · Tastemade
Pegasus Content

Media production that proves learning and content are inseparable when designed with intention.

Uruguay
The Garzón School

A one-of-a-kind school where our team created the conditions for a unique and enduring pedagogical philosophy.

Romania
Colina Learning Center

International school with expeditionary learning, designed at the board level, demonstrating cross-cultural learning architecture.

Americas
CASA STEAM Academy

An interdisciplinary school co-designed to integrate art, science, and human formation within Lynn Public Schools, Massachusetts.

Buenos Aires
Escuelas Lincoln

One of Argentina's most prestigious international schools — Juan has served on its board for over ten years.

Developmental Alignment · K–12

Built for every
stage of learning.

Our framework meets students where they are — and takes them further.

Ages 5–9
Foundations
Patterns · Logic · Language · Curiosity
Ages 9–12
Systems
Models · Cause & Effect · Simulation · Bias
Ages 12+
Design
Prompting · Co-creation · Ethics · Authorship

The opportunity is not just to adopt AI —
but to lead in redefining what learning means
in the age of intelligence.

Let's talk

Ready to build
something that
lasts?

We'd love to explore what a collaboration with your institution could look like. Not a proposal — a conversation.

The EdSTUDIOS team
Juan · Paula · Manuel
Three disciplines. One philosophy.